Benefit Cosmetics PACKAGING

Senior + Lead Designer

I led design and production for the primary and secondary packaging shown here, guiding the project through months of ideation, design iteration, revisions, proofing, final file delivery, and press checks to ensure alignment with cross-functional teams (including product development, marketing, packaging engineering, project management, and regulatory).

Art Director: Megan Fletcher // Creative Director: Hannah Malott

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CHACHATINT + LOLLITINT

Chachatint and Lollitint were two in a series of iconic cheek/lip tints from Benefit.

CRESCENT ROW FRAGRANCE

Each house in the series represented a different resident with her own unique life + personality.

 
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Lettering done in collaboration with Susan Kwon, a colleague at Benefit.

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Teaser Set used in retail locations for customers to sample fragrances

BOP (Box O’ Powder) GLOSSES

Each lip gloss was inspired by Benefit’s iconic cheek powders.

KITS

BADGAL BROWN AND BADGAL PLUM MASCARAS

All art and photography property of Benefit Cosmetics